Breakout 1 Options (Thursday 1pm)

Beginner ATLAS Training (Colee Ernst): Whether you have a website or not, if you are brand new to ATLAS, this is the session for you!  We will go over the basic terms and features to ATLAS Websites that you should know. We will cover frequently asked questions to try and give you a better understanding of our process and terms you may hear. (There will be no intermediate or advanced training for ATLAS Websites for this session of DIN they will return for our fall session) 

Leveraging Free Design Tools (Julie Ann James): Though photoshop is a leading design tool, not everyone has access to this program. In this session we will go over a variety of interesting free or low cost programs to do image manipulation, cropping and compression. 

SEO - Beginner (Trish Johnson): A working session that takes the learning from the previous day to see how to implement and manage your onpage SEO on your ATLAS Website.  We will also answer questions and workshop around ideas to help connect the content calendar being developed by your teams and SEO. 

ATLAS Listening Session (Greg Hopkins & Joel Wipperfurth) Greg Hopkins, ATLAS Product Manager & WU Ag Techology Lead Joel Wipperfurth will be hosting this listening session to give ATLAS Customers an opportunity to ask questions regarding the ATLAS Platform. 

Breakout 2 Options (Thursday 2pm)

Design Tips & Tricks for Digital Campaigns (Julie Ann James): We'll walk through common design challenges and solutions by reviewing typical layouts and structure for digital ads, emails, and landing pages. 

Phase 2 (Now Known as "Connect") Training (Kevin Smith): Learn how to use Groups, Banners, News & Blogs in the Connect (Phase 2) Dashboard. This is designed for people new to the Connect Dashboard and would like additional training on configuring it.

ATLAS Listening Session (Greg Hopkins & Joel Wipperfurth): Greg Hopkins, ATLAS Product Manager & WU Ag Techology Lead Joel Wipperfurth will be hosting this listening session to give ATLAS Customers an opportunity to ask questions regarding the ATLAS Platform. 

Call To Actions (IMC): Understanding Call to Actions in campaigns that drive towards your goal.  Effective ways to share results of success/ learning with your leaders

Breakout 3 Options (Friday 9am)

Leveraging Free Design Tools (Julie Ann James): Though photoshop is a leading design tool, not everyone has access to this program. In this session we will go over a variety of interesting free or low cost programs to do image manipulation, cropping and compression. 

SEO - Beginner (Trish Johnson): A working session that takes the learning from the previous day to see how to implement and manage your onpage SEO on your ATLAS Website.  We will also answer questions and workshop around ideas to help connect the content calendar being developed by your teams and SEO. 

Cross Platform Campaigns (IMC): From content calendar planning to execution, reviewing all potential steps needed for true campaign building from beginning to end. 

Breakout 4 Options (Friday 10am)

Design Tips & Tricks for Digital Camp (Julie Ann James): We'll walk through common design challenges and solutions by reviewing typical layouts and structure for digital ads, emails, and landing pages.

Content Calendar Planning (Liz Woodside): A comprehensive review of content calendar planning, goals and objectives with the business, key learnings, team collaboration and guiding questions to lead the conversations and result in a successful execution of the strategy. 

Call To Actions (IMC): Understanding Call to Actions in campaigns that drive towards your goal.  Effective ways to share results of success/ learning with your leaders